The Carrot Advocates rely on the devotion of individuals like you to stop the abuse and end the discrimination in production facilities everywhere.
Do you want to get involved? Reach out to our lead organizers directly.
Official Email
carrot@frootu.com"We have individuals who are really devoted to our cause. We'd love to hear from you."
We believe every living root is endowed with certain inalienable rights. For too long, the vegetable kingdom has suffered in silence. Join us in demanding that the "voiceless" must finally be heard.
Ending the aesthetic-based "Carrot Holocaust" in facilities.
Fighting for the yellow, purple, and tiny roots.
Addressing the trauma of anxiety and conveyor belt depression.
Supporting the interests of every root, even the "rotten."
"Diversity is not a defect; it is a beautiful work of art."
Join Nathan, Sophie, and Dominic in demanding the Constitution applies to all.
Most people aren't educated on the reality of the carrot experience. They go to the store and see only the "perfect" carrots, unaware of the thousands of minority carrots—the yellow, the purple, the tiny, and the disabled—that were discarded to create that illusion.
When you get involved, you help us advocate for:
"I was so inspired by all these carrots that as they came by on the conveyor belt and as they were put into the trash bin, I realized that they have no way to speak up for themselves. So these carrots deserve a voice."
— Chrissi Pepper, Founder
Tell your friends that "farm fresh" isn't always straight and orange. Real carrots have character.
Choose the tiny carrots. Choose the purple ones. Give every root its right to be enjoyed.